Sydney, AUSTRALIA – Friday, 17th April 2020 - Canon Australia today announces it has been awarded five prestigious accolades from the Technical Image Press Association (TIPA), highlighting Canon’s commitment to innovation across its DSLR, mirrorless and compact line- up – from the world-class EOS-1D X Mark III, to the RF 85mm F1.2L USM DS lens.
2020 marks Canon’s 26th year of recognition from TIPA and this year’s awards showcase Canon’s continued and unrivalled expertise in the photography industry. Representing 26 industry magazines from 14 countries across five continents, the TIPA World Awards is one of the most coveted photo and imaging awards globally.
The following Canon products have received 2020 TIPA World Awards:
• Best DSLR Advanced Camera: Canon EOS 90D
• Best DSLR Professional Camera: Canon EOS-1D X Mark III
• Best Mirrorless Telephoto Zoom Lens: Canon RF 70-200mm F2.8L IS USM
• Best Professional Portrait Lens: Canon RF 85mm F1.2L USM / Canon RF 85mm F1.2 L USM DS
• Best Vlogging Camera: Canon PowerShot G7 X Mark III
From beginners just getting started, to award-winning professional photographers, Canon provides photography enthusiasts with the best tools for their needs – whether that be DSLR, mirrorless, compact cameras or the latest lens. In a year packed full of launches, Canon has delivered products which are at the forefront of camera innovation, while guaranteeing that they meet its exceptionally high standards of reliability and performance. It’s this commitment to providing photographers with powerful and sophisticated technology across its entire line-up, that has enabled Canon to achieve these accolades.
“We are proud that TIPA has recognised our world-leading innovation and relentless pursuit of excellence with five awards spanning four categories. Canon’s heritage is in building best-in-class imaging devices for content creators regardless of their skill level and, like no other brand, we offer creators a depth of choice in technology and format to satisfy their needs.”Jason McLean, Director – Consumer Imaging and Services, Canon Australia
In honouring Canon’s award-winning products, the TIPA judging panel offered the following citations:
BEST DSLR ADVANCED CAMERA: Canon EOS 90D
The Canon EOS 90D is a fast, versatile and impressive camera that has strong appeal to the DSLR user who wants to have the latest in-camera technology. With a high-resolution APS-C 32.5MP sensor, Dual Pixel AF, 10 fps burst shooting, and 4K/30p video capture, it’s the perfect companion for the travel, family, sport or landscape enthusiast. The camera also has excellent in-camera Raw processing, very good battery life, and Wi-Fi and Bluetooth connectivity.
BEST DSLR PROFESSIONAL CAMERA: Canon EOS-1D X Mark III
The flagship EOS-1DX Mark III is the highest performing DSLR ever created by Canon. It brings new breakthroughs in focusing along with extensive and professional level video capability. The sensor and imaging systems are new, allowing for numerous benefits including fast shutter speed, high burst rates and quality recording in low-light. Wi-Fi, Bluetooth and GPS are on board, plus there’s an optional wireless transmitter for even faster transmission speeds.
BEST MIRRORLESS TELEPHOTO ZOOM LENS: Canon RF 70-200mm F2.8L IS USM
The RF 70-200mm F2.8L IS USM brings a classic tele-zoom focal length into the Canon RF family line-up. Long regarded as the optimum tool for a wide range of photography and environments, the lens highlights the advantages of marrying new lens design with mirrorless camera bodies. It is both lighter and shorter than its EF counterpart with enhanced operational features, balance and portability. It incorporates 5-stop IS and two Nano USM motors for fast and quiet AF operation.
BEST PROFESSIONAL PORTRAIT LENS: Canon RF 85mm F1.2 L USM / Canon RF 85mm F1.2 L USM DS
Portrait, fashion, wedding and event photographers now have an exciting technology available for enhancing their work in a classic portrait focal length lens. Available in two versions, a standard and DS version incorporating Canon’s new vapor-deposited coating applied on two lens elements, dubbed Defocus Smoothing, has the effect of smoothing the edges of out of focus areas. This results in images made at wider apertures that display smooth bokeh free from bothersome artefacts that are uniquely beautiful.
BEST VLOGGING CAMERA: Canon PowerShot G7 X Mark III
The Canon PowerShot G7 X Mark III is a perfect step-up option for smartphone users who enjoy vlogging. It offers both Live Streaming services to YouTube and the capability to handle both standard and vertical format video, all made easy with a flip-up touch screen. True 4K cinematic quality can now be made in both live action and studio environments with the 1.0-Type sensor, wide aperture lens, and external microphone input. Still image quality is equally impressive, with a 20.1MP resolution, 20 fps burst rate and a 4.2X zoom lens with optical image stabilization. The Tripod Grip HG-100TBR is the ideal vlogging companion to the PowerShot G7 X Mark III, making it even more convenient to create great looking content.
For more information on the 2020 TIPA World Awards, please visit: www.tipa.com/en-en/index.html